Friday, May 29, 2009

Nike Sportswear X Beams 25th Anniversary Aerofit

Next month Beams will be releasing a special make-up of the Nike Sportswear Aerofit to celebrate their 25th anniversary. The sneaker comes in an apricot colorway with orange accents on the side-panels, as well as hints of purple and pink.

Thursday, May 21, 2009

Nike Air Footscape Hiroshi Fujiwara- Black & Neon Yellow Colorway

Here comes another preview and a new colorway of the Nike Air Footscape HF. Designed by Hiroshi Fujiwara, the Air Footscape comes in a black/grey and a neon yellow/grey/black colorway. The black colorway comes with blue tags on the tongue and the heel. Look out for a release soon.

Image via SneakerFreaker Issue 15.

Tuesday, May 19, 2009

Nike X Roger Federer- Wimbledon 2009 Collection

For this year’s Wimbledon Tournament, Nike will be outfitting the World’s number two tennis player, Roger Federer, with his own collection of apparel and footwear. Federer will be attempting to beat Pete Samprass’ Grand Slam record of 15 this 2009 Wimbledon Tournament. The Collection that Nike put together for RF includes a jacket inspired by the Nike Sportswear M-65 jacket, a polo that features Nike Dri-Fit’s moisture wicking technology, and lastly a vest and pair of trousers that can be worn accordingly with the weather at Wimbledon.

Janice Lucina is the Nike Tennis Design Director and had this to say about the collection, “This year we took inspiration from a jacket in the Nike Sportswear line, the M-65. Based on this modern interpretation of a classic military silhouette from 1965, we used the body as a starting point and created a tailored look for Roger to wear when walking on and off court. This contemporary piece is intricately hand-crafted and includes engraved zipper pulls with premium detailing throughout the garment that’ll give Roger a clean, understated look as he walks on court.”


Thursday, May 14, 2009

Nike Debuts The Nike Trainer 1

Nike with Olympic gold medal decathlete Bryan Clay and All-Pro football players Adrian Peterson, Larry Fitzgerald and Troy Polamalu, and NBA All-Stars Brandon Roy and Amar’e Stoudemire today introduced the Nike Trainer 1, an innovative new lightweight training shoe that fuses Nike’s rich training heritage with the latest innovation and design technology.

Inspired by the popular Nike Air Trainer worn by world-class athletes Bo Jackson and John McEnroe, who ignited the athletic training boom 20 years ago, the new Nike Trainer 1 was designed to provide today’s athletes with lightweight comfort and support as they prepare for competition.


Over 20 years ago, Nike designer Tinker Hatfield challenged conventional thinking and sought to create one shoe that could meet the needs of an athlete who may train across multiple activities.

“The Nike Trainer 1 will help athletes prepare and perform better in their sport,” said Kris Aman, Vice President and General Manager of Nike Athletic Training. “To create this shoe, we’ve taken the very best from our rich training heritage and combined it with new innovations and insights from today’s best athletes.”

Bo Jackson and John McEnroe made the original Nike Air Trainer famous in the late ‘80s – Jackson through the cross-training preparation that helped him excel in both professional baseball and football, and McEnroe by donning the Nike Air Trainer on-court during his heyday.

To address the needs of athletes and the demands of today’s dynamic training, the Nike Trainer 1 features Nike DiamondFLX, a patent-pending outsole system that provides flexibility and support through multi-directional movement – ideal for any training regimen.

“The Nike Trainer 1’s are extremely comfortable and the flexibility is awesome,” said NFL All-Pro player Adrian Peterson. “I have already started wearing them for my training drills and for weight room workouts. It’s an amazing performance shoe that will give me an edge on the playing field.”

A lightweight upper, with midfoot and forefoot overlays connected to the lacing system, works with an inner Dynamic Fit sleeve to provide a secure, glove-like fit and the lock-down support a foot needs. The mid-sole also features a Nike Max Air unit in the heel to provide impact protection and comfort.


As part of the launch event in Southern California, Nike athletes Larry Fitzgerald, Adrian Peterson, Troy Polamalu, Brandon Roy, Amar’e Stoudemire, Bryan Clay and Matt James (Pro Trainer) led more than 50 local Southern California youth from all sports in a comprehensive training workout.

To learn more about Nike’s high performance training products and online experiences from over 750 certified trainers designed to make young athletes better on game day, please visit http://www.nike.com/

The Nike Trainer 1 will be available in the U.S. beginning July 1, 2009.

Wednesday, May 6, 2009

Nike Caps X Dr. Romanelli X Shelter

Today we present you the first part of the upcoming collaborative project between Dr. Romanelli, Mexican retailer Shelter and Nike. The Los Angeles based designer worked on caps as part of the project, made of artesanal Mexican textiles, vintage Nike windrunners and sportswear windrunners. This is the first time that the Dr. has applied his techniques to building hats. The collection will be available exclusively at the Shelter stores in Mexico. The collection consists of 16 pieces and will be released on May 14th.

Tuesday, May 5, 2009

Nike X Coolrain X SEMAN 10cm- Dunkeys Series Custom Figure

Envisioned by Korean figure designers coolrain and SEMAN 10cm, a distant future where the current forms of government are gone and sports as leisure have all disappeared, entered preyBall – a basketball-like sporting event where genetically enhanced primates battle against one another and a sharp-toothed mechanical b-ball for cash awards, a perfect dystopia as if Mad Max met NBA. Headlined by stars like Skullkey, Mono, Simius, Cyborg00700, Gorida, Gorida Jr. and the one feature above, Pithecuse. Each comes with articulated joints at the arm, legs, plus other extremities. Interchangeable Nike NBA uniforms and Dunks, the coolrain x SEMAN 10cm Pithecuse Figure is available for pre-order now at coolrain’s online store, coolrainz.com.